Content published in a digital format is still subject to the same copyright laws as traditional published material. Many people assume that just because something has been published on the web then that content is free and can be modified with out the owners permission. People also incorrectly assume that if the website does not have the copyright notice at the bottom of the page then that content can be copied.
The current copyright law was passed in 1988 (Copyright, Design and Patents Act). The purpose of the Act is to give creators of literary works, musical, film etc. control over how their work is used.
As a business when compiling articles for blogs, newsletters, website or brochures it is important to know what information is covered. The type of work that is protected is as follows:-
- Published editions
- Sound Recording
So to protect yourselves always write your own copy after all it is a site about your business which you know best.
If you want to add other people brochures always get permission
So when sourcing images for sites or brochures either buy the image from reputable agencies such as IstockPhoto or get the permission of the creator. When buying from Istock website always check that you are buying the correct licence for the use of the image. Istock Photo licences
Using You Tube videos on the your website
If you have created the video yourself then there is not a problem as you own the copyright. If you have not created the video then someone else own the copyright however when a video is uploaded to You tube the owner has the option to enable or disable the embed code for their video. The embed code is the HTML code you put on your website to show the video. It would imply that if the embed code is enabled then they want others to use it. The only downside to this is if the person uploading the video was unaware of the implication of enabling this option.
read more on copyright issue of YouTube